CRM and Guest Engagement
Guest Profiles, Preferences and History
A returning guest should never feel like a new one. Every guest has one profile that gathers identity, stays, services used and feedback. Preferences noted by one team are visible to every team, and the history is there the moment a guest is named.
The problem
What goes wrong without it
- Guest details retyped at each stay and each department.
- Preferences remembered by one person and lost when they leave.
- No single view of a guest across rooms, restaurants and events.
The result
What changes with CloudSon
- Personal service without extra effort.
- One record, however many departments.
- Protection against unwelcome repeat guests.
Key features
What it does, in detail
What the labels mean:Available built and working in the productExpanding the core is built and more is being addedOn the roadmap coming next
- Expanding
Guest CRM
A 360 view of guests and accounts bringing stays, spend and activity together. Loyalty and a guest portal are on the roadmap.
- Available
Guest Profiles
A guest profile with tabs for identity, stays, services and feedback, shared across front office and other departments.
- Expanding
Guest Preferences
Preferences recorded on the guest profile. A dedicated preferences screen is in development.
- Available
Guest History
Reservation, service and feedback history per guest, with blacklist control for guests who should not be accepted.
Workflow
How the work flows
The path a piece of work takes through this part of CloudSon.
- 1
Recognise
The guest is found by name, phone or number.
- 2
Read
Stays, preferences and notes are in front of the team.
- 3
Serve
Preferences are prepared before arrival.
- 4
Record
New notes and feedback are added to the profile.
See Guest Profiles, Preferences and History in a personalised demo
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